Building in public.

Every curator gets a URL that shows their full decision: the candidates they considered, what they picked, what they passed, and why. Readers deserve to see the shortlist, not just the outcome. The picker URL is a statement of editorial intent before it's a feature. See a live example →

The Contrarian. The Connector. The Cultural Critic. The Completionist. Tastoria's AI learns differently for each. Before the product exists, the taste test gives curators a way to identify which type they are -- and understand what Tastoria will build for them. Take the taste test →

Eight commitments we are not going to move on. Written before the product ships because the things that are hardest to remember are the ones you didn't write down. "Never build the send" is item four. It's there because every tool in this space has eventually built distribution features and become worse at the thing it was originally good at. Read the charter →

The product was called "the picker" for a long time. That's accurate but undersells what it is. Tastoria comes from taste + storia (Italian: story). The story your taste tells. Trove is what you keep. Tastoria is what you publish. The domain is usetastoria.com.

The first version was a script that scored articles from a shortlist against each other. Not a product -- a tool built to solve a specific Thursday night problem. Too many saved links, not enough clarity about which ones actually belonged in the edition. That script is the foundation of the taste model.